Samsung wants to help Brits to stop procrastinating after 1/3 claim they need a personal assistant

Samsung wants to help Brits with procrastination.

Samsung wants to help Brits to stop procrastinating.

The tech giant conducted research that found that the average person spends 27 minutes a day on life admin but that nearly a third of Brits need a personal assistant to help with chores such as decluttering their wardrobe, cleaning the house, DIY and laundry.

And now, the Galaxy S25 Series has been designed to seamlessly keep track of actions across their most-loved apps, thanks to the Now Bar on the home screen

Annika Bizon, Director of Mobile Experience, Samsung UK and Ireland, says: “We’ve reached a point now where AI has evolved to become a companion – it’s no longer just about automation, but anticipation. Knowing intuitively what you need, and when.

“With features like seamless actions across apps on the Galaxy S25 Series 2, you and your smartphone now work together like a team. With one simple voice command, I can find a nearby restaurant and send details to my family via message, or get the upcoming Six Nations fixtures and add them to my calendar. All my apps now speak to each other, helping me juggle life’s demands without adding to the pressure.”



Top ten things people are putting off their to-do lists:







Decluttering your wardrobe

Cleaning the house

DIY home repairs

Organising paperwork

Laundry

Washing the dishes

Changing utility service providers

Scheduling doctor/dentist appointments

Calling family members

Selling clothes online

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